The Newspaper Publishers' Association of New Zealand's Send a Paper topical newspaper ad, created by Special Group, won two awards at the recent Caxton Awards. There were twenty-four Caxton Awards for Excellence in Newspaper Advertising handed out this year. The winners were drawn from fifty-seven entries from the nineteen advertising agencies named as finalists.
Special Group, Auckland won two awards for the Send a Paper newspaper ad - Best Topical and Media & Entertainment Telecommunications & IT.
Creative Director Tony Bradbourne, Rob Jack
Art Director Iain MacMillian
Copywriter Antony Wilson
Designer Heath Lowe
Typography I Love Dust
Agency Special Group
Client Newspaper Advertising Bureau