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News Works Advertising Awards

 

Beer wins big at the 2012 Newspaper Advertising Awards

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    Michael Muir - Chairman NPA, Jamie Graham - Barnes, Catmur & Friends

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    James Tucker - Colenso BBDO

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    Special Group - Winners of Best Digital

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    Johnathan James and Andrew Younge - Media Design School Overall Student winners

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    Anja Hamlin-Love and Kyle Myburgh - AUT winner of Cold & Flu

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    Jamie Wall and Kat Tadaki - Media Design School winner of Topical

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    Ben Friedlander - Total Media, Andy Taylor - OMD, Morgan Jones - Total Media

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    Jacqui Hopkins - APN, Viv Withell - News Works NZ

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    Best media thinking

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    MC - Finley McDonald

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    Team at Draft FCB

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    Nic Dahl - ODT, Gareth Codd - Waikato Times

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    Cheryl Kortink - DOM Post, Paul Dwyer - ODT

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    Standing room only...

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    The scene

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    Vanessa Watson - Marlborough Express and Paul Dwyer - ODT

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    Which way to the ODT?

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    John Goulding and Brett Kokshoorn from the Greymouth Star

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    Karen Boyce - Dominion Post

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    The Newspaper Advertising Award finalists on display

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    Boyd Hatcher - Hunter Media and Susana Leitao - Fairfax

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    Discussing the finer points of newspapers

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    The Power of Journalism

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    Tim Pankhurst - CEO News Works NZ

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    Peter Thomson - The Future of Newspapers

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    Lucky winner of $500 The Depot competition - Louise Evans from JWT

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    News Works NZ

 

Tui beer tongue in cheek proved a hit at the Newspaper Advertising Awards on September 4, scooping the coveted $10,000 Newspaper ad of the year award.

The Saatchi & Saatchi-created advert shared the podium with winning entries from Barnes Catmur & Friends, Colenso BBDO and Special Group across seven categories.

Key speaker of the evening, UK media guru and founder of M2M International Peter Thomson, made a convincing argument that newspapers will emerge from their current turmoil into a leaner and more dynamic medium by 2020.

More than 200 industry representatives, from major national papers to top marketing agencies celebrated the best the industry has to offer.

Tui-brewery iconThe $10,000 Newspaper Ad of the Year – Winner

Agency: Saatchi & Saatchi
Client: Tui Brewery Ltd
View here

 

 

 

 

 Boundary iconThe $10,000 Newspaper Ad of the Year – Highly Commended

Agency: Barnes, Catmur & Friends
Client: Boundary Road Brewery
View here

 

 

 

 

 

Best Topical – Winner

Agency: Saatchi & Saatchi

Client: Tui Brewery Ltd

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Best Topical – Highly Commended

Agency: Special Group

Client: News Works NZ
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Best Digital – Winner

Agency: Special Group
Client: Mediaworks TV
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Best Use of Media - Winner

Agency: Sparkphd/Special Group
Client: Mediaworks
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Best Craft – Copy – Winner

Agency: Colenso BBDO
Client: DB Breweries
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Best Craft – Copy – Highly Commended

Agency: Colenso BBDO
Client: DB Breweries
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Best Craft – Art – Winner

Agency: Barnes, Catmur & Friends
Client: Boundary Road Brewery
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Best Craft – Art – Highly Commended

Agency: Saatchi & Saatchi
Client: Tui Brewery Ltd
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Best Brand – A Judges Choice Category

Agency: Special Group
Client: Mediaworks TV
View here
 

 

Budding young creatives were also celebrated across four award categories including:

Topical Brief – Winner

Countdown – Teachers Pet
Jamie Wall and Kat Tadaki - Media Design School

Escape Winter - Cold and Flu - Best

Tasty Pots: Look forward to Catching a Cold
Anja Hamblin-Love & Kyle Myburgh – AUT

Escape Winter Break Brief – Best

Flight Centre: Northern Hemisphere.
Johnathan James and Andrew Younge: Media Design School

Escape Winter – Overall Winner

Flight Centre: Northern Hemisphere.
Johnathan James and Andrew Younge: Media Design School

 

 Check out who won the competition and door prizes

Read more