News Works Advertising Awards

 

Beer wins big at the 2012 Newspaper Advertising Awards

 

Tui beer tongue in cheek proved a hit at the Newspaper Advertising Awards on September 4, scooping the coveted $10,000 Newspaper ad of the year award.

The Saatchi & Saatchi-created advert shared the podium with winning entries from Barnes Catmur & Friends, Colenso BBDO and Special Group across seven categories.

Key speaker of the evening, UK media guru and founder of M2M International Peter Thomson, made a convincing argument that newspapers will emerge from their current turmoil into a leaner and more dynamic medium by 2020.

More than 200 industry representatives, from major national papers to top marketing agencies celebrated the best the industry has to offer.

The $10,000 Newspaper Ad of the Year – Winner

Agency: Saatchi & Saatchi
Client: Tui Brewery Ltd
View here

 

 

 

 

 The $10,000 Newspaper Ad of the Year – Highly Commended

Agency: Barnes, Catmur & Friends
Client: Boundary Road Brewery
View here

 

 

 

 

 

Best Topical – Winner Agency: Saatchi & Saatchi Client: Tui Brewery Ltd View here	Best Topical – Highly Commended Agency: Special Group Client: News Works NZ View here
Best Digital – Winner Agency: Special Group Client: Mediaworks TV View here	Best Use of Media - Winner Agency: Sparkphd/Special Group Client: Mediaworks View here
Best Craft – Copy – Winner Agency: Colenso BBDO Client: DB Breweries View here	Best Craft – Copy – Highly Commended Agency: Colenso BBDO Client: DB Breweries View here
Best Craft – Art – Winner Agency: Barnes, Catmur & Friends Client: Boundary Road Brewery View here	Best Craft – Art – Highly Commended Agency: Saatchi & Saatchi Client: Tui Brewery Ltd View here
Best Brand – A Judges Choice Category Agency: Special Group Client: Mediaworks TV View here

 

Budding young creatives were also celebrated across four award categories including:

Topical Brief – Winner

Countdown – Teachers Pet
Jamie Wall and Kat Tadaki - Media Design School

Escape Winter - Cold and Flu - Best

Tasty Pots: Look forward to Catching a Cold
Anja Hamblin-Love & Kyle Myburgh – AUT

Escape Winter Break Brief – Best

Flight Centre: Northern Hemisphere.
Johnathan James and Andrew Younge: Media Design School

Escape Winter – Overall Winner

Flight Centre: Northern Hemisphere.
Johnathan James and Andrew Younge: Media Design School

 

 Check out who won the competition and door prizes

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