News & Opinion

NZME celebrate readership growth

From NZ Herald

NZME is celebrating continued strong readership growth across its print and digital audiences.

The latest figures from research company Nielsen showed the New Zealand Herald's year-on-year print readership figures had increased 4000 readers to 430,000 from the third quarter of last year to the second quarter of 2017.

Weekly readership was up 9000 on the same period last year to 786,000 readers.

Weekend Herald readership has also continued its upward growth trend, recording its biggest year-on-year growth, up 44,000 readers to 490,000.

The continuing increase in readership numbers was a testament to the compelling content produced by NZME's journalists, and their focus on exclusive and investigative journalism, said Weekend editor Miriyana Alexander.

"Not only is the Herald team breaking big news and keeping New Zealanders up to date with topical coverage on events such as Team NZ's brilliant America's Cup win, the Lions tour and the election, we are driving in-depth and investigative stories to bring important issues to light.

"Break the Silence, our series on suicide, has had a positive response from New Zealanders," Alexander said.

"These results are fantastic, and to see our readership continue the upward trend across consecutive surveys is outstanding and a testament to the teams in our newsrooms across New Zealand.

"We are delighted our content is resonating with our audience."

The Herald on Sunday remained the most-read, and highest-selling Sunday newspaper in New Zealand.

Readership increased 2000 readers from the previous period, Nielsen putting it at 337,000 and a weekly circulation of 84,360.

Read the full article on NZ Herald

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